On 10 March 1977, at a press ceremony held outside Buckingham Palace, the Sex Pistols publicly signed to A&M Records (the real signing had taken place the day before). Afterwards, Intoxicated, they made their way to the A&M offices. Vicious smashed in a toilet bowl and cut his foot (there is some disagreement about which happened first). As Vicious trailed blood around the offices, Rotten verbally abused the staff and Jones got frisky in the ladies' room.[108] A couple of days later, the Pistols got into a rumble with another band at a club; one of Rotten's pals threatened the life of a good friend of A&M's English director. On 16 March, A&M broke contract with the Pistols. Twenty-five thousand copies of the planned "God Save the Queen" single, produced by Chris Thomas, had already been pressed; virtually all were destroyed.[109]
Vicious debuted with the band at London's Notre Dame Hall on 28 March.[111] In May, the band signed with Virgin Records, their third new label in little more than half a year. Virgin was more than ready to release "God Save the Queen", but new obstacles arose. Workers at the pressing plant laid down their tools in protest at the song's content. Jamie Reid's now famous cover, showing Queen Elizabeth II with her features obscured by the song and band names in cutout letters, offended the sleeve's platemakers.[112] After much talk, production resumed and the record was finally released on 27 May.[113]
The scabrous lyrics—"God save the queen/She ain't no human being/And there's no future/In England's dreaming"—prompted widespread outcry.[114] Several major chains refused to stock the single.[113] It was banned not only by the BBC but also by every independent radio station, making it the "most heavily censored record in British history".[115] Rotten boasted, "We're the only honest band that's hit this planet in about two thousand million years."[116] Jones shrugged off everything the song stated and implied—or took nihilism to a logical endpoint: "I don't see how anyone could describe us as a political band. I don't even know the name of the Prime Minister."[116] The song, and its public impact, are now recognized as "punk's crowning glory".[3]
The Virgin release had been timed to coincide with the height of Queen Elizabeth's Silver Jubilee celebrations. By Jubilee weekend, a week and a half after the record's release, it had sold more than 150,000 copies—a massive success. On 7 June, McLaren and the record label arranged to charter a private boat and have the Sex Pistols perform while sailing down the River Thames, passing Westminster Pier and the Houses of Parliament. The event, a mockery of the Queen's river procession planned for two days later, ended in chaos. Police launches forced the boat to dock, and constabulary surrounded the gangplanks at the pier. While the band members and their equipment were hustled down a side stairwell, McLaren, Westwood, and many of the band's entourage were arrested.[117]
| | "God Save the Queen" was originally titled "No Future", but was changed to coincide with the 1977 Jubilee |
| Problems listening to this file? See media help. | |
With the official UK record chart for Jubilee week about to be released, the Daily Mirror predicted that "God Save the Queen" would be number one. As it turned out, the record placed second, behind a Rod Stewart single in its fourth week at the top. Many believed that the record had actually qualified for the top spot, but that the chart had been rigged to prevent a spectacle. McLaren later claimed that CBS Records, which was distributing both singles, told him that the Sex Pistols were actually outselling Stewart two to one. There is evidence that an exceptional directive was issued by the British Phonographic Institute, which oversaw the chart-compiling bureau, to exclude sales from record-company operated shops such as Virgin's for that week only.[118]
Violent attacks on punk fans were on the rise. In mid-June Rotten himself was assaulted by a knife-wielding gang outside Islington's Pegasus pub, causing tendon damage to his left arm. Jamie Reid and Paul Cook were beaten up in other incidents; three days after the Pegasus assault, Rotten was attacked again.[119] A tour of Scandinavia, planned to start at the end of the month, was consequently delayed until mid-July. During the tour, a Swedish interviewer observed to Jones that "a lot of people" regarded the band as McLaren's "creation". Jones replied, "He's our manager, that's all. He's got nothing to do with the music or the image...he's just a good manager."[5] In another interview, Rotten professed bafflement at the furore surrounding the group: "I don't understand it. All we're trying to do is destroy everything."[120] At the end of August came SPOTS—Sex Pistols On Tour Secretly, a surreptitious UK tour with the band playing under pseudonyms to avoid cancellation.[121]
McLaren had wanted for some time to make a movie featuring the Sex Pistols. Julien Temple's first major task had been to assemble Sex Pistols Number 1, a twenty-five-minute mosaic of footage from various sources, much of it refilmed by Temple off of television screens.[122] Number 1 was often screened at concert venues before the band took the stage. Using media footage from the Thames incident, Temple created another propagandistic short, Jubilee Riverboat (aka Sex Pistols Number 2).[123] During summer 1977, McLaren had been making arrangements for the feature film of his dreams, Who Killed Bambi?, to be directed by Russ Meyer from a script by Roger Ebert. After a single day of shooting, 11 September, production ceased when it became clear that McLaren had failed to arrange financing.[124]
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